Best Super Bowl Commercials 2023: See Them All Here

The Super Bowl appeals to different audiences for different reasons. For many, the selling point is the actual football game. For many others, it's the halftime show. But one thing that entertains almost everyone is the best Super Bowl commercials. In case you need a cheat sheet for the best TV spots of the night, we've got you covered. 

First things first, the game! The Super Bowl LVII (aka the 2023 Super Bowl) took place on Sunday, February 12. The showdown was between the Philadelphia Eagles and the Kansas City Chiefs, with the Chiefs taking the win 38-35. The game took place at the State Farm Stadium in Glendale, Arizona. 

This is also where, after much anticipation, Rihanna took the halftime show stage. For the singer's long-awaited return to the live stage, which was sponsored and streamed by Apple Music, Rih sang some of her biggest records like “B*tch Better Have My Money,” “Where Have You Been,” “Work,” “Pour It Up,” and “All of the Lights." She also used her career-defining performance to announce that she is expecting her second child!

Related: Watch a Pregnant Rihanna Perform All the Hits at Her Super Bowl 2023 Halftime Show

This brings us to the third topic at hand: the Super Bowl commercials. According to Variety, a 30-second spot during FOX's prime-time Super Bowl commercials cost brands between $6 million and $7 million this year. Brands and companies are all fighting for our attention, but only some will actually get it. 

This year, many brands had already given viewers a peek at their ads in the weeks leading up to the game, but that doesn't make the commercials any less exciting the day of. Just in case you missed any or didn't get the chance to gather around the TV with snacks last night, we've collated the best Super Bowl 2023 commercials below, featuring some of our faves.