The 'Barbie' Trailer Is Full of Fashion Easter Eggs

After months of anticipation, the first trailer for Greta Grewig’s Barbie film hit the internet on Friday, and it’s a technicolored visual treat. 

A little over one-minute long, the teaser clip opens with a playful homage to Stanley Kubrick’s 2001: A Space Odyssey. In it, Margot Robbie, who stars as the historic doll, stands as tall as a skyscraper on a sandy landscape amidst young girls playing with baby dolls. A bit of fashion history: Robbie wears the same shoulderless black-and-white striped bikini as the very first Barbie doll, released in 1959.

There are feverish glimpses at some of the other colorful costumes on display. Ryan Gosling, who plays Ken, wears a fringe leather vest paired with fingerless leather gloves. Perhaps it is an ode to the chaps-wearing Harley Davidson Ken. Either way, the shirtless look shows off the character’s iconic washboard abs. A beat later, Issa Rae, star and creator of Insecure, appears as a thoroughly modern version of “President Barbie” with her hot-pink jumpsuit and sash. And Marvel star Simu Lu becomes a dancing Ken, donning a Bob Fosse-leaning all-black get-up with pink socks. 

The campy costume design of Barbie, led by Jacqueline Durran, has already created plenty of conversation.When on-set photos of Ryan Gosling and Margot Robbie donning colorful, 80s-flavored roller skating outfits leaked earlier this year, fans couldn’t get enough. Other conversation-sparking looks include Ken’s Canadian tuxedo and Barbie’s sparkly Western wear. Barbiecore, anyone?

If the swelling pre-release buzz is anything to go by, Barbie is sure to be a fashion gem when it hits theaters on July 21 next year. Start stockpiling your hot pink now. 

Watch the full teaser trailer for Barbie below: